2010: The updated site launch

We increased the number of online gift card sales so astronomically, it was almost bitter sweet… They have to run each card by hand!



The gift card buying experience

We simplified the online gift card buying process from 7 clicks to 2, made it more accessible and improved the user-interface.



Request gift cards

Users can ask their friends and family for gift cards through social media or email.



Purchase gift cards

Users can purchase gift cards for themselves, friends or family on the other side.



Share with others

Utilizing social media, we made it easy to extend the reach of each person’s request.


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