Last week, we gave away $150 to whoever needed it on Facebook.
The response was overwhelming, and we felt inspired, heart-broken, …a whole mess of emotions.
We quickly knew we wanted to figure out how to make this a more consistent thing.
We developed The Unofficial SecretPenguin Foundation.
We’re going to give away $50 to 2 individuals every month.
It may not be a lot, but sometimes it’s just enough to help someone get past a hump in their life.
When I say developed, I mean we quickly drew up a logo and are putting aside $100/month, hence “Unofficial” foundation. Not sure where it will lead, but based on the urgency of the messages we got, we wanted to do something fast.
How it works:
- Go to facebook.com/SecretPenguin
- Private message us if you or anyone you know is in need.
- On the last week of the month, we’ll pick 2 individuals who seem to need $50 most.
What it’s done so far:
The $150 went to a family that lost their home in a fire. The money was used to buy their baby a crib and bedding.
We also went to pay for a homeless skateboarder’s phone bill of $35 so he wouldn’t have to rely on selling drugs for the money. We were so moved by his story, we paid for 3 months of his phone bill and hooked him up with our friend Mike Smith to help him get an I.D. so he’ll have the option to get a job if he wants.
Hopefully we can continue to grow this over time.
Thanks for all of your support! Enjoy your day.
The Unofficial SecretPenguin Foundation
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“Prototype as if you are right. Listen as if you are wrong.”
– Diego Rodriguez via http://theindustry.cc/2012/04/30/design-your-how-be-a-team/
“Opportunities do not float like clouds in the sky. They’re attached to people.”
“Your first design may be the best, but you won’t know until you can’t find a better one.”